# LOCOPASS

Stambol Locopass Case Study: Proximity Marketing • Locopass explored how proximity-based interactions, AI-driven personalization, and automation-friendly workflows could create a more connected, responsive customer journey.

## Overview

CONNECTING PHYSICAL AND DIGITAL EXPERIENCE

Locopass explored how proximity-based interactions, AI-driven personalization, and automation-friendly workflows could create a more connected, responsive customer journey.

## The Challenge

MAKING PROXIMITY FEEL USEFUL

The product had to bridge physical environments and digital actions without introducing friction or complexity, while leaving room for smarter personalization and operational automation.

## The Solution

DESIGNING A SMARTER CONNECTION LAYER

We shaped the product around clarity and immediate utility, so users could engage with the experience without needing instructions, and so the system could support future AI-assisted and automation-driven touchpoints.

- Simple onboarding for proximity-based interactions.
- Responsive interfaces that adapt to user context.
- A flexible system for future marketing integrations and automation.
- Clear data pathways for measuring engagement and informing personalization.

## Results

A CONNECTED EXPERIENCE WITH ROOM TO SCALE

- A smoother journey between physical location and digital action.
- Better engagement opportunities for marketing teams.
- A platform foundation ready for future expansion, personalization, and automation.

## Collective Power

HOW STAMBOL SHAPED LOCOPASS'S SUCCESS

The work focused on reducing friction and making proximity technology feel practical for real-world use, while keeping the platform open to AI-enhanced and automated follow-up experiences.

## What's Next

WHAT COMES NEXT

- More AI-assisted personalization around location-aware experiences.
- Expanded integrations for campaigns, automation, and analytics.
- New workflows that connect physical and digital touchpoints without adding friction.

## Conclusion

BUILT TO BRIDGE THE GAP

Locopass shows how a well-designed product can make advanced proximity features feel approachable and useful, while supporting AI-driven personalization and automation in the background.

## Media

MEDIA

Visual assets and product flows used to explain the proximity marketing experience.

## CASE STUDY GALLERY

## VIDEOS & EXPERIENCE

### Locopass Product Demo

Locopass - Business from Stambol on Vimeo

### Platform Features

Locopass - User from Stambol on Vimeo